Posted something and then hours later its completely gone?

Have you ever posted something, and then hours later, you feel like it’s completely gone or buried in the newsfeed, and all your work is wasted?

The problem is our content is too time-sensitive and not value-focused.

The solution is to create evergreen content.

Where you create it one time and it continues to provide value for you for months and years to come.

The two most essential ingredients to building evergreen content:

(1) Make it timeless

(2) Make it value-based

Then ask yourself, will this content still be of interest and value to my audience a month or even years from now?

Once you add evergreen content to the mix, your community will continue to engage with your content for months and years.

Time to level up!

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