Hey there! I hope everyone is doing well. Welcome to the next round of the Sunan Weekly Roundup!
What Are We Working On:
This week at Sunan Designs, we’re embracing a dynamic shift in our approach, doubling down on a bold rebranding initiative centered around engagement and thought leadership. Our goal isn’t just to reach our audience; we want to engage, inspire, and connect with purpose. We’re no longer satisfied with conventional strategies or standard interactions. Instead, our vision is to establish Sunan Designs as a brand that’s as much about insight and community as it is about innovative marketing solutions.
Our first step in this rebranding journey is transforming our social media presence. We’re revamping each platform to prioritize genuine engagement, where every post, story, and message is carefully crafted to ignite meaningful discussions and build a sense of connection with our audience. Whether we’re discussing tips for nonprofits, strategies for brand growth, or highlighting case studies, the aim is for each piece of content to spark curiosity, provide value, and bring our followers closer into the fold of what we stand for at Sunan Designs. In doing this, we’re transitioning from merely communicating with an audience to building a community around shared values and insights, which brings me to my latest takeaway…
My Biggest Takeaway: The difference between try and triumph is just a little umph
The idea that the difference between try and triumph is just a little umph is a reminder that greatness isn’t always about taking massive leaps – often, it’s found in the small, consistent actions that we choose to follow through with, day in and day out. That umph is what separates the average from the extraordinary, the routine from the impactful. It’s what pushes us to go beyond mere effort and commit to excellence in whatever we’re doing.
This key takeaway is about recognizing the power of incremental effort and knowing that real, lasting achievement is a series of small, dedicated actions stacked over time. It’s easy to get caught up in aiming for big, flashy milestones, but it’s the consistent commitment to going just a little further that builds genuine momentum. By choosing to show up fully and give a bit more in each moment, we build habits of perseverance, refine our skills, and gain that vital edge that carries us from trying to truly “triumphing” in our goals.
To implement this on an organizational level, we need to cultivate a culture that values and celebrates these small, intentional efforts. This means setting clear, achievable standards for excellence that everyone can strive for and encouraging each team member to bring that little extra to their work. It might mean taking an extra moment to double-check a project, putting additional thought into a client presentation, or actively seeking feedback to improve. When every person is empowered to add that extra umph to their role, we collectively raise the bar and create an environment where small efforts are acknowledged and built upon.
This could also look like creating systems that reinforce a culture of excellence. We can celebrate those small wins that demonstrate going the extra mile, encourage feedback loops so everyone feels invested in improvement, and provide space for reflection on how our individual actions contribute to the bigger vision. By aligning each person’s umph with the organization’s larger goals, we don’t just achieve more – we create a culture where triumph is a shared pursuit, and every team member feels driven to bring out their very best, not out of obligation, but because they know that their contributions matter.
Time to Level Up!
– Sajjad Husain, Founder & CEO
