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Marketing
The Power of First Impressions: Why Your Link in Bio Could Be Costing You Clicks
New data shows most visitors never scroll. Here's how to fix your landing experience. When someone clicks on...
Marketing
Threads, TikTok, or X? Where Muslim Brands Should Focus in 2025
A comparative deep dive into platform performance and which channel best suits your values-driven audience. In 2025, the...
Marketing
Beyond Eid: How to Sustain Momentum in Your Post-Ramadan Marketing Campaigns
Ramadan is more than just a month of fasting—it's a spiritual journey that deeply transforms hearts, habits, and...
Marketing
From Nike to Nestlé: How Global Brands Are Successfully Targeting Muslim Consumers
The global Muslim consumer market is no longer an afterthought—it’s a $2 trillion opportunity. With nearly 1.9 billion...
Marketing
The Muslim Consumer Boom: Why Brands Can’t Afford to Ignore This Market
The world is witnessing a consumer revolution, and at the heart of it is an economic force that...
Marketing
How to Make Your Business Muslim-Friendly Without Alienating Other Customers
Let’s talk about something powerful today—inclusivity. Because at the heart of every great business is a story of...
Marketing
Why Targeting a Muslim Population Requires a Completely Different Marketing Strategy
The global Muslim market is vast, diverse, and rapidly growing, with a collective spending power estimated to exceed...
Marketing
The Psychology Behind Ramadan Shopping: What Every Muslim Brand Should Know
Ramadan is a time of deep reflection, generosity, and togetherness. For businesses, this means an opportunity not just...
Marketing
The Best Ramadan Marketing Campaigns Till Date—And What We Can Learn From Them
Ramadan is more than just a season of fasting; it’s a time of deep reflection, giving, and community...
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